Friday, 11 October 2013

P2

What Are The Different Uses Of Animation?

There are many different uses for animation. Some of these include:
·         Advertising
·         Creative Arts
·         Entertainment
·         Education
·         Simulation

What is Animation used for in Advertising?

Animation is used in Advertising to keep the viewer engaged. Animation can be very useful in advertising, as it can grab the viewers’ attention and keep them interested in the advert. It is important however to not have too much animation, as the viewer can lose interest, so it is important to have the right level of animation and information to get your point across.

What is Animation used for in Creative Arts?

Animation is used in Creative Arts to portrait an emotion or a feeling. This is used effectively in music videos and art projects. Musicians use animation in music videos in order to express their emotions. For example in the music video for the song - This is Halloween - (Nightmare before Christmas), the animator uses animation for the entire duration of the video. This allows them to create unique situations and events to give of the emotion of fear and enchantment.

What is Animation used for in Entertainment?

Animation is used in Entertainment to create imaginary images. This is can be anything from a 3D model to a 2D model. This can benefit the movie because it allows the script writer to be more creative in his work, as animation can be used to create almost anything. For example in the movie Evil Dead 2, there is a scene where the protagonist (Ash Williams) begins to descend into madness and all the furniture around him start to laugh at him. This is achieved through a mix of both stop motion (The furniture) and full motion (The actor). This allows the user to experience what the character is experiencing.

What is Animation used for in Education?

Animation is used in Education to keep the students focused on their work and to be imaginative. This is useful because not only does it bring life to their work; it allows them to be imaginative and artistic. The most common use of animation in education is through PowerPoint’s and presentations, although it can be used for work purposes such as the use of Adobe Flash.

What is Animation used for in Simulations?


Animation is used for Simulations to create accurate real life situations that the user can react to accordingly. The animation can be used to create 3D dynamic images depending on the simulation and the task required. For example in a flight simulator there is the cockpit and the view ahead of them; this can be animated to allow the user to control the plane and react accordingly to situations such as fuel indicators and controlling the plane.

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